Position title:  Digital Marketing Executive

Reports to: Digital Marketing Manager

Experience – Any graduate or post graduate with minimum 2 years or maximum 5 years of expertise in ad campaign management for Facebook, Instagram, Google and other platforms.

Location – Patna

Key Roles

1.       Develop and manage digital marketing campaigns.

2.       Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, YouTube, Pinterest etc.

3.       Identify new digital marketing trends and ensure that the brand is in front of the industry developments.

4.       Should be able to think out of the box ideas for social media content ideas.

5.       Should be able to create and post content, videos, podcasts, and audio content on online sites.

6.       Promote company’s product and services in the digital space.

7.       Execute social media efforts to improve KPIs, likes, shares, tweets, etc.

8.       Creating and executing SMS, and email-based marketing campaigns.

9.       Report writing – Monthly reports on the progress of the campaigns and identify opportunities basis these reports.